The Sourcing Journal reports that Lucky Brand recently tapped two U.S. suppliers to develop a limited-edition line of men’s jeans that will launch in Summer 2022.
The Made in USA jeans feature selvedge denim produced by Louisiana-based Vidalia Mills that is then sewn and laundered in California at Artistic Milliners-owned Star Fades International (SFI).
SFI, which launched at the end of 2020, aims to establish a new model for both Los Angeles-based denim production and U.S.-based manufacturing capabilities.
SFI provides turnkey and custom wash and finishing services to a customer roster that ranges from large international retailers to specialty premium labels, and its in-house design studio already has two capsule collections under its belt.
Tamara Reynolds, vice president of design, denim, said Lucky Brand’s last Made in America jean debuted in 2018, and it’s looking forward to continuing that part of its history.
Lucky Brand’s Made in American collection will include the men’s 410 athletic straight, 223 straight and 363 vintage straight fits. The 401 and 363 jeans will be available in sizes 28-42; sizes 29-40 will be available for the 223 style. Jeans will retail for $199.
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