Pet Business reports that, somewhat unsurprisingly, customers are prioritizing pet food that is made in the USA. While this has been popular for some time, they report that since 2020, the call from consumers for these products across industries has skyrocketed. 

The inspiration for domestic manufacturing isn’t entirely based on a desire to make a better product. Some view made in USA as a strategic advantage, according to Elena Kalogeropoulos, chief executive officer at Chasing Our Tails.

“I would like to see people talk about, not only things that are Made in the USA, but a great differentiator—if your manufacturer can share with you—is finding out what states we are celebrating,” Kalogeropoulos explains. “It might be a handshake between the Carolinas and Florida or Texas and Colorado. What would be a great thing is if we could celebrate our states. It could give brick and mortars a little bit of a push if they find out who in their store is from their area.” 

That company views American manufacturing as an opportunity to remain transparent, allowing consumers to trace the source of their products. 

One big reason for the increase in demand for Made in USA has been the supply chain challenges since the COVID-19 pandemic. While conditions at ports around the U.S. have improved over 2021, the backlog has created enormous delays and caused costs to skyrocket. 

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